DMI PDDM - Professional Diploma in Digital Marketing Exam
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Total 199 questions
Question #6 (Topic: Single Topic)
You are carrying out offsite optimization on your website. Which one of the following would be part of the exercise? Choose one of the following:
A. Inbound links
B. Directory registration
C. Domain name registration
D. Canonicalization
Answer: A
Question #7 (Topic: Single Topic)
What does a search reveal about the person searching? Choose one of the following:
A. Location and intention
B. Geography and age
C. Sentiment and buying power
D. Intention and age
Answer: A
Question #8 (Topic: Single Topic)
You are about to perform some research about what your target audience searches for on the Internet. Which tool would you use? Choose one of the following:
Exhibit:
Exhibit:
A. Google AdWords Keyword Planner
B. Google Alerts
C. Google Analytics
D. Google Ad Planner
Answer: A
Question #9 (Topic: Single Topic)
What is illustrated by the graph shown?
Choose one of the following:
Choose one of the following:
A. Long tail keywords
B. High ranking keywords
C. High volume keywords
D. Search volumes over time
Answer: A
Question #10 (Topic: Single Topic)
You are just finalizing your new website and you have heard that there are special tags that help indicate explanatory text for certain visual aspects of page
content. Which tags help with this? Choose one of the following:
content. Which tags help with this? Choose one of the following:
A. Alt Tags
B. Meta Tags
C. Title Tags
D. Description Tags
Answer: A
