DMI PDDM - Professional Diploma in Digital Marketing Exam
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Total 199 questions
Question #1 (Topic: Single Topic)
The process of refining your website so that it will be indexed and ranked by search engines is known as __________ _________ _________ . Complete the
sentence by filling in the blank. Choose one of the following:
Exhibit:
sentence by filling in the blank. Choose one of the following:
Exhibit:
A. Search Engine Optimization
B. Indexing and Ranking
C. Search Engine Marketing
D. Social Media Marketing
Answer: A
Question #2 (Topic: Single Topic)
Web spiders carry out a key function within search. What is it? Choose one of the following:
A. Indexing the site
B. Ranking the site
C. Parsing the site
D. Translating the site
Answer: A
Question #3 (Topic: Single Topic)
Implementing Search Engine Optimization (SEO) involves two key aspects. What are they? Choose one of the following:
A. Onsite and offsite
B. Onsite and micro site
C. Offsite and directory
D. Onsite and directory
Answer: A
Question #4 (Topic: Single Topic)
You wish to have your product name display as the primary search link in organic search results. Which meta tag will help you achieve this? Choose one of the
following:
following:
A. Title
B. Description
C. Keyword
D. Refresh
Answer: A
Question #5 (Topic: Single Topic)
You understand that both for indexing with search engines and for user navigation, providing a clear navigation scheme is important. Which feature will help you
do this? Choose one of the following:
Exhibit:
do this? Choose one of the following:
Exhibit:
A. Sitemap
B. Navigation Bar
C. Keyword Research Tool
D. Breadcrumbs
Answer: A
