Salesforce Certified Marketing Cloud Consultant - Certified Marketing Cloud Consultant Exam

Question #6 (Topic: Single Topic)
A customer is collecting data from a Smart Capture form that stores submissions in a data extension. The customer wants an email was sent to the marketing
manager each morning that contains the previous days submissions as a CSV attachment. Assuming that the customer has the attachments feature enabled.
Which automation workflow will accomplish this?
A. Scheduled Automation: Data Extract > SQL Query > Transfer File > Send Email B. Triggered Automation: SQL Query > Data Extract > Transfer File > Send Email C. Scheduled Automation: SQL Query > Data Extract > Transfer File > Send Email D. Triggered Automation: Data Extract > SQL Query > Transfer File > Send Email
Answer: C
Question #7 (Topic: Single Topic)
ABC Company has to import a file that will be different every time.
What method should be used?
A. Add Only B. Update Only C. Overwrite D. Add/Update
Answer: C
Question #8 (Topic: Single Topic)
ABC Company wants to import files at certain standard times, but occasionally a file will be dropped on a Friday if the 30th of the month falls on a weekend.
What is the flow?
A. A user-initiated message to send an email to customers who made a purchase daily. B. Triggered Import - user initiated send (not scheduled). C. A scheduled automation to send emails to customers who made a purchase daily.
Answer: B
Question #9 (Topic: Single Topic)
Northern Trail Outfitters (NTO) experienced a 24-hour website outage beginning on a peak shopping day, as a result, a number of logged-in customer's shopping
sessions were disrupted. When the site is back online, the retailer would like to encourage those shoppers to return the site and continue their shopping.
What action should Northern Trail Outfitters (NTO) take?
A. Create and send an apology email which includes a discount for a future purchase to all customers. B. Do NOT send an email, as outage may have increased negative sentiment, resulting in unsubscribes. C. Import a file of logged-in customers into NTOג€™s existing Abandoned Cart journey in Journey Builder. D. Create a user-initiated message to logged-in customers to send once the website is restored .
Answer: D
Question #10 (Topic: Single Topic)
A user in Marketing Cloud needs to send an email to a Salesforce Report via a Send Flow process.
How should the consultant meet this requirement?
A. Assign the integrated user the Marketing Cloud for AppExchange User permission in Sales Cloud. B. Create data validation rules for the integrated user in Sales Cloud. C. Create a Salesforce Data Extension for the user to select during a Send Flow. D. Add custom VisualForce Page to the page layouts in Marketing Cloud.
Answer: C
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